Browse films

The Great Toilet Paper Scare

Brian Gersten
United States, 2020, 11 min.

In English.

The untold story of a notorious incident involving Johnny Carson, a lot of toilet paper, and millions of fearful Americans. In 1973, as a dire oil crisis plagued the country, Carson made a joke on "The Tonight Show" about a possible paper shortage. This off-hand remark quickly created an actual paper shortage when viewers went and bought up as much toilet paper as they could get their hands on. Compiled entirely of archival footage, and animated sequences based on contemporaneous news reports, the film explores the power and impact of misinformation in the media.

Director's Statement

We decided to bring this nearly forgotten piece of history to life for a variety of reasons: 1) It's a pretty damn funny story. 2) Not many people know about it or remember it. 3) This story is a classic case of misinformation in the media, which currently plagues many American news outlets, and we believe lessons can be learned from this incident. 4) Everybody loves Johnny Carson.

Category: Documentary, Animation, Short Doc.
Themes: Community, Historical.

More in Documentary

  • Children of the Mountain

    Children of the Mountain

    Ryan Flynn
    United States, 2025, 8 min.

    The artistic vision behind Children of the Mountain explores the sacred Indigenous tradition of the sweat lodge. With the permission of Ron Six Bears... more ›

  • The Sinks

    The Sinks

    Jacob Staudenmaier
    United States, 2026, 16 min.

    A small band from Tucson - comprised of four best friends - plays their final show at the end of college... more ›

  • Hollywood's Mermaid: The Esther Williams Story

    Hollywood's Mermaid: The Esther Williams Story

    Brian Gersten
    United States, 2026, 20 min.

    From swimming champion to Hollywood starlet, Esther Williams was arguably one of the most recognizable actresses of the 1940s, 50s, and 60s yet her story has... more ›